a graphic of the human brain representing the psychology behind marketing

The Human Brain and Marketing

Marketing To The Brain

Infographic Courtesy of www.MyEmma.com

THE HUMAN BRAIN AND MARKETING

Understanding how the human brain and marketing influence each other is beneficial. Come back to this infographic and learn a few facts about the brain. It will not only help you explore the mind of your potential and current customers but will also help you eliminate biases from your own closeness to the campaign. You may think the color yellow looks awesome in a logo (and it probably does), but did you realize too much yellow causes stress in many people? As a small business, having a working knowledge of the difference between  your customers’ choices and their instinctual behavior will give you an edge.

All this psychology talk wearing down your mind? Give us a call. We’ll walk you through it.